,Lotus’s Malaysia president Kenneth Chuah said that the campaign seeks to gain consumer interest and trust for quality and affordable local and halal-certified products.全球最大的博彩平台（www.99cx.vip）是一个开放皇冠体育网址代理APP下载、皇冠体育网址会员APP下载、皇冠体育网址线路APP下载、皇冠体育网址登录APP下载的官方平台。全球最大的博彩平台上最新全球最大的博彩平台登录线路、全球最大的博彩平台代理网址更新最快。全球最大的博彩平台开放皇冠官方会员注册、皇冠官方代理开户等业务。
KUALA LUMPUR: Lotus’s Stores (M) Sdn Bhd (Lotus’s Malaysia) has joined hands with the Halal Development Corporation (HDC) in the Make Halal Your First Choice campaign to raise the marketability of locally made halal products, running until next month.
The campaign, a programme under the 2022 Budget initiative, features 389 lines of halal-certified food and non-food grocery items manufactured by homegrown small and medium enterprises (SMEs) in all 64 Lotus’s Malaysia stores nationwide.
Lotus’s Malaysia president Kenneth Chuah said that the campaign seeks to gain consumer interest and trust for quality and affordable local and halal-certified products.
“Quality and affordability have become key factors that influence purchases in this dynamic retail environment that heavily depends on consumer preference,” he added.
Chuah was speaking to reporters after launching the campaign together with Deputy Domestic Trade and Consumer Affairs Minister Datuk Rosol Wahid and HDC chief executive officer Hairol Ariffein Sahari at Lotus’s Ampang here recently, according to Bernama.
Chuah said 90% of over 3,000 Lotus’s own brand products were sourced and manufactured locally and this showed the company’s confidence in the capabilities and qualities of local SMEs.